About Us

Our Mission

TO BE THE LEADING EXPORTERS OF PREMIUM QUALITY AUTHENTIC 1121 SELLA BASMATI RICE EXPORTERS FROM PAKISTAN


At HAS Rice Pakistan, we are more than just a supplier; we are a global leader in the 1121 Sella Basmati Rice market. Our vision is to provide the highest quality 1121 Sella Basmati Rice to our esteemed clients worldwide, and we are unwavering in our commitment to this goal.

Our expertise in the cultivation, processing, and distribution of 1121 Sella Basmati Rice is unparalleled. We have a deep understanding of the product, and we leverage this knowledge to ensure that our rice meets the highest standards of quality and taste. Each grain of our 1121 Sella Basmati Rice is a testament to our commitment to excellence.

We uphold a zero-tolerance policy for adulteration and we refuse to compromise on the quality of our product at any stage. From the careful selection of seeds to the meticulous cultivation in the fertile soils of Pakistan, every step is carried out with precision and care. Our state-of-the-art milling facilities ensure that the rice is processed under the most hygienic conditions, preserving its natural aroma and taste.

Our commitment to quality and customer satisfaction has made us a trusted partner for businesses around the world. We are proud to be a leading exporter of 1121 Sella Basmati Rice, and we strive to uphold this reputation with every grain we produce.

Our History

HAS Rice Pakistan has a rich history that spans over five decades. From its humble beginnings as a local commodity trading firm to its evolution into a leading global exporter of premium 1121 Sella Basmati Rice, the journey of HAS Rice Pakistan is a testament to its commitment to quality, innovation, and customer satisfaction. The timeline below provides a glimpse into the milestones and achievements that have shaped the company's journey and contributed to its success.


  • 1969

    M/S Haroon Abdul Sattar (HAS) was founded by Mr. Haroon Abdul Sattar. The firm was named based on the goodwill and reputation Mr. Haroon had earned as a commodity trader and speculator.

  • LATE 1970s

    HAS swiftly started with imports of commodities such as spices, cloves, cardamom, beetle nuts, cashew nuts, cassia, and rubber to cater to the local market.

  • 1980s

    HAS secured major stakes in the local industry and became renowned for its quality products and commitments. It evolved into one of the leading commodity trading houses of Pakistan.

  • 2004

    HAS expanded its operations in commodity trading and exports as the youngest son, Mr. Muhammad Omair Haroon expanded the company's exports to major international markets, leveraging the experience gained over four decades.

  • 2005

    A new company was formed as "Haroon Abdul Sattar Trading" as a separate business unit to handle all agricultural exports. HAS began exporting quality Basmati Rice to consumers worldwide. In its first year, HAS accounted for the trade of more than 195,000 bags of rice. In the following years, this number saw a phenomenal multi-fold rise due to increased demand. The major importing countries were from the Middle East and Europe.

What We Do


HAS Rice Pakistan has not only been committed to generating an entrancing image of the brand by offering the best 1121 Sella Basmati Rice across the globe but also working wholeheartedly to provide maximum convenience for its customers to get their hands on the premium quality extra-long grain 1121 Sella basmati rice.

Moreover, our team is especially dedicated to achieving maximum customer satisfaction by staying connected and fulfilling their needs so that they feel being heard, followed, and served right.

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Why Work with HAS Rice Pakistan?


  • Being the top quality 1121 Sella basmati rice exporters, we associate with the clients as partners rather than suppliers.
  • Our team works to offer complete satisfaction from cherry-picking the finest quality of Pakistani Sella basmati rice to the dispensation, handling, and packaging so that the customers receive nothing but the best of what they expect from us.
  • Team HASRice is extremely loyal to the brand which has made it a benchmark in the market as we never compromise on what we promise to deliver.
  • The apt supply and response guarantee a healthier and long-lasting relationship with the customers.
  • HASRice never fails to go the extra mile and safeguard the delivery of the best 1121 Sella basmati rice along with flawless customer service.